Promotion Services
Promoting Main Street takes many forms, but the ultimate goal is to position the downtown or commercial district as the center of the community and hub of economic activity, while creating a positive image that showcases a community’s unique characteristics.
- The National Main Street Center
Georgia Downtowns will help you tell your downtown story and share best practices for bringing customers and potential businesses to your community. Every main street has a "genius of place" that is unique. Let us help you share yours.
Examples of Promotion Services We Offer
Marketing and Advertising Campaigns
It's important to promote downtown as an exciting destination for shopping, dining, and services. We can help you strategically target your messages to powerful customer bases, hit media targets, gain partners, and achieve success with social media. We can also provide you with valuable tips for maximizing your use of traditional news media in marketing and advertising.
Special Events
Music, markets, arts, and excitement - smart, strategic special events help to make downtown a destination. We can help you learn to combine creativity, best resources, frugal budgets, and fun into success. We can provide models for events production, budgets, sponsorships, vendors, and more.
After-Hours Business Campaigns
We'll show you how to work with your business owners and use after-hours events to bring new customers and groups into stores. Use our successful models and give owners opportunities to show their inventories and build their sales.
Historic Preservation Education Events and Programs
Historic preservation is the foundation of success for revitalizing downtowns. Promoting preservation education is essential – and is required for Main Street certification. Georgia Downtowns has successful program samples to share to help build support and excitement for preservation of your historic central business district.
Downtown Investments and Achievements Campaign
Every year, there are downtown property and business owners who make significant investments into their downtown properties. Those repairs, restorations, and new construction help make your downtown a more attractive and thriving business center. Georgia Downtowns has a successful program that you can adopt as an annual celebration of those local investments and help you build better relationships with owners.
Examples of Promotion Services We Offer
Marketing and Advertising Campaigns
It's important to promote downtown as an exciting destination for shopping, dining, and services. We can help you strategically target your messages to powerful customer bases, hit media targets, gain partners, and achieve success with social media. We can also provide you with valuable tips for maximizing your use of traditional news media in marketing and advertising.
Special Events
Music, markets, arts, and excitement - smart, strategic special events help to make downtown a destination. We can help you learn to combine creativity, best resources, frugal budgets, and fun into success. We can provide models for events production, budgets, sponsorships, vendors, and more.
After-Hours Business Campaigns
We'll show you how to work with your business owners and use after-hours events to bring new customers and groups into stores. Use our successful models and give owners opportunities to show their inventories and build their sales.
Historic Preservation Education Events and Programs
Historic preservation is the foundation of success for revitalizing downtowns. Promoting preservation education is essential – and is required for Main Street certification. Georgia Downtowns has successful program samples to share to help build support and excitement for preservation of your historic central business district.
Downtown Investments and Achievements Campaign
Every year, there are downtown property and business owners who make significant investments into their downtown properties. Those repairs, restorations, and new construction help make your downtown a more attractive and thriving business center. Georgia Downtowns has a successful program that you can adopt as an annual celebration of those local investments and help you build better relationships with owners.